Now descending into the simple programmatic functioning of processes to better offer things to customers, in 2025 digital marketers see sales funnel softwares with untold potential automating processes, engaging customers, and converting them. Enhance your digital marketing strategy with expert guidance from London’s premier hub of training and consulting. This article explores what the best listed tools are and would help you determine which platform is best suited for your marketing needs. 

What is a Sales Funnel?

If you have been in sales and marketing long enough, it is common knowledge that a lead could be at different stages of the buying process. In fact, depending on the complexity of your product or service, months might elapse before you can nurture this lead and convert him into a customer. Lead Generation via Email Marketing comprises the top of the funnel for the sales process, and so does the role of Email Marketing.

As the idea may sound, setting up a sales funnel can greatly boost this process and let the user enjoy a wholesome experience while making the buyers-to-be eventually get what they are looking for. They make the purchase! Well, even better: they develop loyalty towards the brand.

Sales funnels are a series of various marketing assets, such as social media campaigns, landing pages, and email.  The sales funnel software gives you an end-to-end overview of your sales and marketing activities (and their corresponding results). 

When to Use Sales Funnel Software

If you are just entering the field, sales funnel software tools can be an excellent fit for you since it will reduce your initial costs. You will not have to hire a web developer, nor will you have to sign up for a dozen tools, but just make sure that the software you go for offers everything you truly need. For instance, if you need webinar hosting, make sure that the software you choose includes it, since some platform offerings won’t.

If you already have several different tools you are using, you should analyse your costs and decide whether it’s worth losing this service. This software can be integrated with other applications, but this will not only make the overall experience cumbersome but may also end up creating more headaches for you.

Best Sales Funnel Software 2025

Here are some best sales funnel software 2025:

1. Usermaven

Usermaven is a powerful software that specialises in sales funnel analytics, offering profound insights into user behavior. Unlike conventional funnel builders, Usermaven focuses on multi-touch attributing, tracking in real-time, and AI-analytical prowess, thus earning preference among businesses with a strong data-driven disposition. 

Main features:

1. AI-driven funnel analysis 
2. Behavior tracking of users in real-time
3. Multi-touch attribution modeling
4. Automated event tracking 
5. GDPR and CCPA compliant

Pricing:

Free trial available, starting at $14/month. 

2. ClickFunnels

ClickFunnels is probably among the top names when it comes to all in one funnel builders, and it is intended for people who want simply drag-and-drop-type funnel building. This means including pre-built funnel templates and automation tools that make it extremely simple to generate leads and convert sales. 

Key features:

1. Pre-designed funnel templates
2. Drag-and-drop editor
3. One-click order bumps and upsells
4. Built-in email automation

Pricing:

Starting at $97/month (Basic), $297/month (Pro), and $497/month (Funnel Hacker). 

3. Kartra

Kartra is an all-in-one marketing tool for building funnels, automating marketing with emails, and setting up membership sites with affiliate management thrown into the mix. It’s great for businesses that want an all-in-one solution.

Key features:

1. All-in-one marketing suite (funnels, email, membership sites)
2. Lead scoring and segmentation
3. Affiliate management system

Pricing:

Starts from $99/month (Starter) to $499/month (Platinum).

4. GetResponse

GetResponse is a blend of email marketing, automation, and funnel building tools to work best for lead-nurturing email campaigns and conversion. 

Key Features: 

1. Drag-and-drop Funnel Builder
2. Advanced email automation
3. Built-in webinar tools

Pricing:

Basic from $15/month to $99+ (Pro plans). 

5. HubSpot 

HubSpot is best for Enterprises and businesses needing advanced CRM integration. Perfect for scaling businesses, HubSpot fuses sales funnel tracking with advanced CRM and marketing automation capabilities.

Key Features: 

1. Newly integrated CRM and marketing automation
2. Multi-channel lead nurturing
3. Advanced reporting and analytics

Pricing: 

$50/month (Marketing Hub Starter) going to $3200/month for Enterprise.  

6. ActiveCampaign 

Active campaigns are best for Companies that consider email-driven sales automation as their top priority. As one of the most advanced platforms for email marketing and automation, ActiveCampaign is an ideal fit for companies that depend on personalised email sequences to help speed up the sales process.

Key features: 

1. Behavior-based email automation
2. Lead scoring
3. CRM and sales automation

Pricing: 

From $29/month (Lite) to $149+/month (Enterprise).

7. Landingi 

Landingi is best for Marketers fixated on lead generation. Landingi is designed to build landing pages and funnels with easy use and high conversion rates.

Key Features:

1. Landing page/funnel templates
2. A/B testing
3. Integration with email and CRM tools

Pricing:

From $29/month.

Choosing the right sales funnel software

The right sales funnel software can significantly impact your conversions and growth. Many of the tools offered are funnel-building tools, but the real worth lies in optimisation and analytics. Usermaven shines with its AI-driven insights, multi-touch attribution, and real-time tracking, all in place to help businesses optimise their funnels for maximum effectiveness. Invest in the best software to ensure that all processes in your funnel are optimised for the highest efficiency, scalability, and revenue growth.